The beauty industry is a booming field with a low barrier to entry. However, like with all things, if you are interested in beauty, you’ll need to do your due diligence. The first thing that you should do is research different roles. You’ll want to find the one that’s the best fit for you
As you start to explore the beauty industry, consider these things:
- Do you want to work in a salon or would you prefer to work for yourself?
- Are you curious about becoming a beauty influencer or producing how-to content?
- Is hair your passion? … or maybe you are drawn to makeup or skincare.
Once you know which area you want to pursue, you’ll be ready for the next two steps.
get your credentials
If you want to work in a beauty bar or salon as a stylist, you’ll likely need to be licensed. Don’t worry, from technical school programs to private beauty schools, there are many options for you. And if finances are an issue, there are also cosmetology and barber school scholarship opportunities available.
If you want to pursue skincare as your profession, you’ll want to look into local aesthetician schools. These schools teach you all about skincare, non-surgical cosmetic procedures, and the basics of getting your business started. However, most aesthetician schools are private so you will want to ask about any potential financial aid, student loans, or grants.
create a social media presence
Social media is a great opportunity to show off your skills and attract new clients. If you’re just getting started with social media, don’t wait to start posting on your accounts. People love to know your back story. Highlighting your progress, milestones, and successes will gain you a loyal invested following.
Some choose Instagram as their primary avenue of social media posting. IG is a visual platform, so if you want to start by posting your results, this might be the way to go. Keep in mind that you will have to put some effort into branding and be consistent with your posts.
Instagram isn’t the only social media platform where you could find success. There are many beauty professionals that run successful beauty channels on YouTube of Vimeo. An additional perk of growing a strong social media presence for your business is the ability to monetize your social media brand.